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- What are the most commonly used publications for advertising?
- Most departments choose to advertise their openings locally with the Arizona Daily Sun or statewide with the Arizona Republic; however, many other publications exist. The Advertising Interns work with the following publications regularly to fulfill the advertising needs of departments across campus:
- Arizona Daily Star; Circulation: Tucson, AZ
- Arizona Daily Sun; Circulation: Flagstaff and northern Arizona
- Arizona Republic; Circulation: Phoenix metro area and most of Arizona
- Chronicle of Higher Education; Circulation: Online and In-print to higher education institutions nationwide
- Navajo-Hopi Observer; Circulation: Flagstaff and northern Arizona
- Navajo Times; Circulation: Four corners area and northern Arizona
- And many more…
- What are the steps in the advertising process that I must go through in order to place an ad?
- You must go online to the HR website and fill out an advertising request form. (http://hr.nau.edu/m/content/view/108/118/) Once filled out, this form is then emailed to the interns to process. After receiving the approved job requisition from your HR Specialist, the interns will write up the ad and send to you for approval. You must approve the ad and any price quotes before the interns can submit the ad to the publication. It is for this reason that the contact person for the ad must be easy to contact.
- What should I do if I cannot get the Ad Request form to work?
- Call the Advertising Interns immediately to explain the problems you are having. They will then assist you in completing the form.
- If I have already filled out an ad request and have run the ad, do I need to fill out a new request if I decide to run the same ad in a new publication?
- No, please contact the Advertising Interns at 928-523-7143 or by email adshr@nau.edu to run the same ad again or to have the ad run in an additional publication.
- Do I have to write my own ad?
- It is suggested that you write your own ad. However, if you would prefer, the Advertising Interns will write the ad for you based on the generic outline and referring to the job responsibilities. After the interns receive or create the ad it will be sent to you for your final approval. The content and appearance of the ad should meet your needs.
- What is the difference between a display ad and a line ad?
- A display ad has the NAU logo displayed at the top and it is placed with a border around the ad.
- A line ad can run with or without the NAU logo, but it runs with other line ads and does not have a border around the ad.
- What kind of information is contained in the ad?
- Most ads contain:
- The NAU Logo (required for display ads)
- Job Title & Vacancy number
- Job description
- Minimum Qualifications
- Annual Salary
- Application Deadline
- NAU EEOC Statement (required)
- Most of these elements are optional and can be excluded based on the needs of the recruiting department. To reduce advertising costs the title, vacancy number, short description, and reference to the Human Resources website posting may be sufficient. To ensure potential applicants understand the job responsibilities and are qualified for the position before they apply more information should be included.
- What days are more popular for running employment ads?
- For the AZ Daily Sun, employment ads are generally run on Sunday, however they can also be run on Wednesday.
- What is the deadline to get an ad in the Sunday paper?
- To place an ad in the Sunday edition of the Daily Sun you must submit an ad request form, allow the interns time to write up your ad and send it back, and then your approval of the ad copy must be submitted by 9AM on the Wednesday before the ad will run.
- How does an ad usually run in the Daily Sun?
- Ads run in the Daily Sun are run together in the General Employment Classifieds. All ads are run in a single display ad with the NAU logo at the top. The cost of the ad is split equally by the number of ads.
- How will my department be billed for the advertising?
- The cost of the ads will be charged to the Area/Org specified on the Ad Request form. You will be billed with an IX. To view the breakdown of the charges you can use the Ad Request ID to access, review, and print the advertising expenses for each job vacancy. You can access this information on the Advertising Database by visiting http://hr.nau.edu/m/content/view/108/118/ and clicking on “Review Billing Summary” and then “Ad Request Query”. You will need to fill in your Ad Request ID and then your information will be displayed.
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| Last Updated (
Thursday, 14 April 2005 ) |
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